Wphh 2019 Ushering In A New Era Of Franck Muller
As a well-known master in the complex arts of Grandes, Franck Muller welcomed more than 2,500 guests for the 29th WPHH at the Geneva Manor in Watchland Center. This week, in our eager anticipation, the brand has ushered in the opportunity to showcase its two new buildings, which will provide a separate venue for all its watchmakers, as well as new clocks, including Innovative and atypical Remember series.
From January 14th to 18th, in the center of Genthod, the beautiful Watchland overlooks Lake Geneva and Mont Blanc, and welcomes more than 2,500 guests to the 29th World Haute Horlogerie. Watch and clock industry elites gather here to visit two newly built buildings. This is where Franck Muller was founded for almost 30 years. This project can now provide 450 artisans and employees with a separate venue to handle each stage of watch production. The two new buildings and an additional building area of 16,000 square meters highlight the unique characteristics of Watchland. They have Swiss-specific architectural features and vividly demonstrate the success of MaisonFranckMuller. Vartan Sirmakes, CEO of the watch brand, said, ‘It’s a pleasure to welcome so many people to this special place to share our passion with us.’
The 2,500 guests participating in the event were able to stroll through this beautiful garden and have the opportunity to meet and exchange ideas with brand watchmakers with rich expertise in the two new buildings. As a result, FranckMuller showed off several new collections for 2019, including VanguardCrazyHours ™, Vanguard ™ LadySkeleton, Vanguard ™ Racing, Vanguard ™ YachtingAnchorSkeleton, and Skafander. Not to mention a new series featuring an avant-garde interpretation of time, called Remember.