Month: March 2019

Iwc Idol Ambassador Supermodel Karolina Kurkova Explains ‘fearless Beauty’

July 21, 2016, Shanghai—Swiss watchmaker Schaffhausen IWC IWC brand ambassador supermodel Karolina Kurkova visited the Nanjing West Road flagship store in Shanghai to interpret ‘Bold & ‘Beautiful’ femininity. For a long time, IWC has led the trend with its unique style. In the women’s world, it also praises a detached courage and wisdom. At the event, Karolina Kurkova wore a Portofino series watch, exuding an independent and elegant femininity.

   IWC gives each woman its own attitude and does not follow the trend; they are not defined, confident and independent, blooming their own wonderfulness; they do not envy the beauty of the individual, but also hope to create more beauty and wisdom for the world. The contrast between IWC’s simple design and decisive temperament creates a different kind of conflict and beauty. In the world of IWC, women can perform unique and free and feminine, and release the charm of independence and confidence.

   This time, as the brand ambassador of IWC, supermodel Karolina Kurkova visited the flagship store on Nanjing West Road in Shanghai to perfectly show the ‘fearless beauty’ of IWC’s female image. Karolina was born in Eastern Europe. When she came to New York at the age of 15, she quickly gained a place in the modeling industry. At the end of the 1990s, decadence style prevailed in the entire fashion world, but Karolina jumped into people’s attention with an image different from the mainstream. She was unique and aggressive, becoming one of the hottest supermodels at the time. Nowadays, her life is focused on happy family and charity activities. She continues to inherit the love and beauty she has harvested, and has become an inspiration muse for many creators.

   Karolina’s insistence on her own style coincides with IWC’s pursuit of the highest state of fine watchmaking art, so that she can insist on herself in the ever-changing fashion trend. The best fashion always inherits the classic charm. IWC adheres to this philosophy, combining precise performance and unique appearance design, continuously creating watches with lasting value, continuing the spirit of classic watchmaking.
Portofino Automatic 37 (Model: IW458109)

   The diameter of the case is 37mm, and the bezel is set with 12 diamonds. The selected diamonds are of the highest clarity and sparkle, giving the watch a luxurious temperament, but the entire watch is still simple and bright. The carefully crafted mirror-polished case has a shiny surface, and a red alligator leather strap shows noble temperament. The popular three-hand watch is a perfect match for the slender wrist, combined with diamond embellishment, dazzling and glorious.
Portofino Moon Phase Automatic Watch 37 (Model: IW459007)

   The 37mm diameter case is understated and luxurious, which coincides with the style of this highly regarded watch family. The design of the moon phase display is very classic: the moon sometimes flashes in the clouds, sometimes suspended under the starry night sky. The mother-of-pearl dial, set with 12 diamonds, shines softly, and the green alligator strap makes the watch more attractive, while highlighting the simple design of the dial.

New Generation All-around Idol Li Yifeng Becomes Tag Heuer Brand Ambassador

On July 1, 2015, he came from the stage of music. The role he created is deeply rooted in the hearts of the people. Even though he has enjoyed the favor of millions of fans, he has never slowed down the pace of climbing the peak of his career. He has continued to expand his acting career, and strived to interpret the stage of life. He is a new generation of Li Yifeng from “Peak”, and today he has a new identity-TAG Heuer brand new ambassador.

  In recent years, TAG Heuer has defined the brand connotation with a new vision: inheriting Swiss craftsmanship, drawing inspiration from the pioneering attitude; loving sports, incorporating sportsmanship into the brand’s genes; avant-garde design, a new definition of a stylish lifestyle, and a more complete body Engage in the art and music world. Successively attracted young and powerful stars such as Cristiano Ronaldo, Cara Delevingne, Jeremy Lin, and Deng Ziqi as brand ambassadors, all of whom interpreted TAG Heuer’s “Fearless Challenges and Achieve Self” with a fearless personality (Don ‘ t Crack under Pressure). Today, Li Yifeng has also become a member of this star-studded family, opening a new era of ‘peak’.

   Li Yifeng made his debut from the mainland’s draft shows. Over the years, he has gradually expanded his performing arts path, published multiple music albums, tried songwriting, appeared in TV dramas, and broke into the big screen. He constantly broke through himself, climbed the peak of his career, and won numerous awards. This year, it was ranked among the top ten in the Forbes China Celebrity List, leading all young artists. Li Yifeng has gained a large number of loyal fans with his unique personal charm and fashion taste, and has become a new generation of high-quality popular idols and a trend-setting style pioneer in the Internet era. After eight years of hard work, he has gradually transformed from a young boy into a charismatic all-round artist. He adheres to his own path, calmly faces every challenge, and uses his own hard work to interpret ‘the fearless challenge, the achievement of self’ The true meaning.

  On July 1, TAG Heuer’s new concept store in Shanghai Ganghui Hanglong Plaza opened. TAG Heuer held a press conference and officially announced that Li Yifeng became the brand ambassador. TAG Heuer Jean Claude Biver, global CEO of TAG Heuer and CEO of France’s watch division, said: ‘Li Yifeng’s influence in the post-90s generation in Greater China is very different. Fan Xiang, his success exemplifies the vitality of young power and unlimited possibilities. We believe that the joining of Li Yifeng will lead TAG Heuer to open up a new generation of courageous and courageous style. ‘Li Yifeng wears the TAG Heuer Carrera card Laila heritage series CALIBRE 1887 chronograph attended the press conference, Carrera Calera 1887’s stylish and simple appearance design complements Li Yifeng’s handsome and cool shape, and the bravery, passion and charm represented by Carrera Calera series more perfectly fit Li Yifeng The charm of the ‘peak’ grid.

  On that day, Li Yifeng visited TAG Heuer’s new concept store on the first floor of Ganghui Plaza. The store brings together a full range of TAG Heuer products. The new store is based on cool black, with warm red, highlighting the avant-garde design style. The image of TAG Heuer’s ambassador NBA star Lin Shuhao and Asian pop star Deng Ziqi in the store’s periphery exudes youthful vigor and vitality, bringing a refreshing shopping experience to consumers.